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The test looked conclusive. Variant B won by a margin the marketing lead could quote, and the recording they showed me was real. What the recording did not show was the CDN. We had cached the HTML of the page at the…
A clinic group asked me to turn off the map. Their reasoning was the reasoning I now hear every month. The search results page had an AI answer at the top, the answer already named a clinic, and the geo widget…
The first time a content operations lead asked me to "turn on the brand AI in Content Hub," the brand kit already existed. Someone had uploaded a PDF in Stream, the sections had filled in, and a superuser had flipped…
The question shows up in the first fifteen minutes of a discovery call, and it is almost never the question the slide was written to answer. A team still running XM or XP has seen the SitecoreAI launch, someone has…
We stayed on JSS for the XM Cloud Next.js apps longer than the changelog wanted us to. On 29 October 2025 Sitecore published an SDK lifecycle: Content SDK 1.x was the supported SDK for XM Cloud, and JSS on that product…
In 2024 I wrote a short series on the Sitecore Search JS SDK and then a geospatial follow-up. Part 1, in March, covered the React and UI packages, WidgetsProvider , and useSearchResults . Part 2, in April, was about…
Sitecore spent the back half of 2025 telling the market that discovery is moving from a list of blue links to answers. The 4 November 2025 SitecoreAI announcement said it directly: people meet a brand inside a feed or…
Agentic Studio is the part of SitecoreAI that demos well and integrates quietly. Sitecore introduced it on 4 November 2025 with the SitecoreAI announcement: a workspace where marketers and agents plan, create, and…
Sitecore announced SitecoreAI on 4 November 2025. The press release was clear about the commercial story: SitecoreAI is the evolution of XM Cloud, current XM Cloud customers do not run a content migration, data stays in…
We recently deployed our Sitecore Next.js site on Netlify and ran into a frustrating caching problem. Even after revalidating pages, they stayed cached. The standard Next.js ISR revalidation just wasn't working reliably…
Running your Next.js + Sitecore JSS stack under HTTPS locally isn’t just about flashing a padlock icon—it keeps API contracts, cookies, and OAuth flows behaving exactly like they do in production. Below is the full…
Content migration projects are notoriously painful Excel files flying around email threads, editors losing track of versions, and developers drowning in manual imports. I recently implemented a workflow that keeps Excel…
Our team is consistently hitting a wall with next/image component. When a designer hands off a vector graphic, it gets flattened into a static img tag, completely stripping it of its inherent scalability and styling…
Sitecore recently released Sitecore Stream, a powerful addition to its expanding suite of digital experience solutions. First introduced at last October’s Sitecore Symposium, this new tool is designed to help marketing…
Sitecore's transition to the Front-End Development (FED) First approach represents a significant shift in developing with XM Cloud. This method emphasizes running the head application locally while connecting directly…
When working with workflows in Sitecore, clients often request automated notifications to keep track of important state changes. The most common requirement is email alerts. The Challenge Sitecore XM Cloud doesn't…
When configuring a Sitecore instance for a production environment, performance optimization is critical to ensure smooth operation under heavy traffic and usage. As a Sitecore developer, I often configure the settings…
In this blog post, we will explore a common requirement in Sitecore Headless SXA, exposing site-specific settings and global data to the front end when working with a JSS headless site. Problem Statement When building…
Recently, while working with a Sitecore 10.4 deployment in an Azure environment, we encountered an interesting challenge: handling Sitecore Content Management (CM) and IdentityServer (SI) behind a proxy/CDN setup using…
In this blog post, I'll walk you through the process of smoothly leveraging the Search SDK Starter Kit into a Sitecore Next.js solution. Prerequisites Before proceeding, ensure the following prerequisites are met: A…
In today's web development landscape, delivering efficient and intuitive search functionality is crucial to provide an enhanced user experience for your visitors. With the advent of Sitecore Search, developers now have…
